Top 50 Customer Service Quotes Your Customer Support Should Live By

CX Culture

Customer service is such an essential part of an organization, sometimes we go on autopilot and take it for granted. Customer service is one of those areas that constantly needs to be on its tiptoes in order to stay ahead of the competition and keep customers happy.


If you need a reminder or a little motivational boost, check out these customer service quotes:

  1. "Thank your customer for complaining and mean it. Most will never bother to complain. They'll just walk away." —Marilyn Suttle, Author and Success Coach
  2. "Remember not only to say the right thing in the right place, but far more difficult still, to leave unsaid the wrong thing at the tempting moment." —Benjamin Franklin
  3. "When you help others feel important, you help yourself feel important too." —David J. Schwartz, Author and Motivational Speaker
  4. "If you don't care, your customer never will." —Marlene Blaszczyk, Motivational Specialist
  5. “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” —Jeff Bezos
  6. "I like to listen. I have learned a great deal from listening carefully. Most people never listen." —Ernest Hemingway, Author and Journalist
  7. "I attract a crowd, not because I'm an extrovert or I'm over the top or I'm oozing with charisma. It's because I care." —Gary Vaynerchuk, Author The Thank You Economy
  8. “The customer may not always be right, but they are always the customer. So let the customer be wrong with dignity and respect.” —Shep Hyken, Customer Service Speaker and Expert
  9. "The difference between ‘try’" and ‘triumph’ is just a little ‘umph.’" —Bonnie Przybylski, Projects Manager W.R. Grace
  10. "Sometimes one can become lost in a big company and lose sight of how what one does truly helps or impacts the end customer. If you are one of those, think of a fire brigade, a line of people passing buckets of water from one to the other from a source of water to the site of the fire. An individual in the brigade may not be able to see the end result, i.e. the water being thrown on the fire to put it out, but the contribution of the individual is indispensable to the final outcome." —Grant Bright, Former Project Lead IBM
  11. "Most people spend more time and energy going around problems than in trying to solve them." —Henry Ford, Founder Ford Motor Company
  12. "Ask your customers to be part of the solution, and don't view them as part of the problem." —Alan Weiss, Author of Million Dollar Consulting
  13. "Courteous treatment will make a customer a walking advertisement." —James Cash Penney, Founder J.C. Penney Stores
  14. "The reputation of a thousand years may be undermined by the conduct of one hour." —Japanese Proverb
  15. "Memorable customer service can only take place in a human-to-human situation." —Jeffrey Gitomer, Author and Professional Speaker
  16. "Quality is never an accident. It is always the result of an intelligent effort." —John Ruskin, Art Critic and Writer
  17. "Make a customer, not a sale." —Katherine Barchetti, Founder Barchetti Shops
  18. "Face the simple fact before it comes involved. Solve the small problem before it becomes big." —Lao Tzu, Chinese Philosopher
  19. "Your ability to communicate is an important tool in your pursuit of your goals, whether it is with your family, your co-workers or your clients and customers." —Les Brown, Author and Motivational Speaker
  20. "Do right. Do your best. Treat others as you want to be treated." —Lou Holtz, Football Coach
  21. "A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so." —Kenneth B. Elliott, VP in Charge of Sales Studebaker Corporation
  22. "Words of comfort, skillfully administered, are the oldest therapy known to man." —Lous Nizer, Lawyer
  23. "How you think about your customers influences how you respond to them." —Marilyn Suttle, Author and Success Coach
  24. "People will forget what you said. They will forget what you did. But they will never forget how you made them feel." —Maya Angelou, Author and Poet
  25. "Seek first to understand. Then to be understood." Stephen Covey, Author The Seven Habits of Highly Effective People
  26. “Customers don’t expect you to be perfect. They DO expect you to fix things when they go wrong.” —Donald Porter, Managing Director and Co-Founder of MSB Consultancy
  27. “The longer you wait, the harder it is to produce outstanding customer service.” —William H. Davidow, Author Overconnected
  28. "Every company's greatest assets are its customers, because without customers there is no company." —Michael LeBoeuf, Author and Speaker
  29. "The most important thing in communication is hearing what isn't said." —Peter Drucker, Author
  30. "Never underestimate the power of the human element. Whether it's assisting a guest with a special request or a friendly greeting from staff members in the hallway, the people aspect plays a key role in guest satisfaction and loyalty." —Ramez Faza, Sr. Account Manager at J.D. Power and Associates
  31. "Until you understand your customers – deeply and genuinely – you cannot truly serve them." —Rasheed Ogunlaru, Author of Soul Trader
  32. "The single most important thing is to make people happy. If you are making people happy, as a side effect, they will be happy to open up their wallets and pay you." —Derek Sivers, Founder CD Baby
  33. "The inherent preferences of organizations are clarity, certainty and perfection. The inherent nature of human relationships involves ambiguity, uncertainty, and imperfection. How one honors, balances, and integrates the needs of both is the real trick of feedback." —Richard Pascale and Anthony Athos, Authors The Art of Japanese Management
  34. "Nothing is so contagious as enthusiasm." —Samuel Taylor Coleridge, Poet
  35. "A customer service apology is stronger with a personal touch." —Shep Hyken, Author and Customer Service Speaker
  36. “When you depersonalize abrasive behavior and see it as a call for help, you become a catalyst for the best kind of change.” ―Marilyn Suttle, Author and Success Coach
  37. "Customer service represents the heart of a brand in the hearts of its customers." —Kate Nasser, The People-Skills Coach
  38. “Being on par in terms of price and quality only gets you into the game. Service wins the game.” —Tony Alessandra, Author and Business Coach
  39. “You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can’t be copied.” —Jerry Fritz, Author and Teacher
  40. "Always strive to provide service above and beyond what the average salesperson would give. It will help you build long-term relationships, trust, and referral business." Tom Hopkins, Author How to Master the Art of Selling Anything
  41. "Formula for success: under promise and over deliver." —Tom Peters, Author
  42. "Customer service is more than a department. It's an attitude." —Tom Reilly, Autho
  43. “In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.” —Doug Warner, Founder at Stealth Startup
  44. “No amount of advertising can repair the damage done by failing to properly address a customer’s concern.” —Albert Schindler, Author
  45. “Don’t reinvent the wheel. Focus on winning one customer at a time. Be honest and sincere. Do what’s right. There’s nothing magical about this. That’s been my guiding principle. To make it work, you have to live it every day. Make it your mindset.” —Robert Spector, Author and Co-Founder of the RSi Consultancy
  46. "Customers long to interact with – even relate to – employees who act like there is still a light on inside." —Chip Bell, Founder Chip Bell Group
  47. "When a customer has a complaint, use the "Italian Momma method": Think of your customer as the little bambino that took a spill on the sidewalk. Channel your inner Italian mother and shower your customers with attention and genuine concern when they come to you with an issue. Just as the bambino who survived his tumble largely unscathed, a customer's perspective of the situation will wind up getting reset. Essentially, the mountain shrinks into a molehill." —Micah Solomon, Author of High-Tech, High-Touch Customer Service
  48. “Nobody cares how much you know, until they know how much you care.” —Theodore Roosevelt
  49. "Customers are like teeth. Ignore them and they'll go away." —Jerry Flanagan, State Farm Agent
  50. “There is a spiritual aspect to our lives – when we give we receive – when a business does something good for somebody, that somebody feels good about them!” —Ben Cohen, co-founder of Ben & Jerry’s

Jade Longelin Jade Longelin

Jade Longelin is a digital marketing specialist. When she's not working with PlayVox or in her own projects such as, she's either traveling or spending time with her dog.

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